sell products online?
BLACK FRIDAY SALE SPRINT is a step-by-step, 10-day bootcamp for product-based business owners who are done winging their holiday promos and watching sales fall flat. You’ll get a clear plan, plug-and-play tools, and expert guidance to run a Black Friday campaign that actually brings in sales and feels effortless to execute.
Only $297! (Regularly $497)
Turn Your Black Friday
Sale Into a Strategic
Cash Injection, without
the last-minute chaos
Turn Your
Turn Your
Black Friday
Black Friday Sale
Into a
Into a a
Sale
Injection
Strategic
Cash Injection
Stragetic Cash
, without
without the
the last minute chaos
last minute chaos.
You know you should run a Black Friday Sale ... but you're already behind.
is this you?
It's not your fault.
Let's change that this BFCM đź–¤
→ You’ve skipped sales in the past, because you weren’t ready.
→ You’ve thrown together last-minute offers that flopped.
→ You want to make more money from your products, but you’re not sure what to say, post, or plan.
No one ever taught you how to plan a sale that actually works. One that feels strategic, not stressful.
Let's Make it Happen!
Everything you need to create a strategic, visually cohesive campaign that sells — all in one place.
step-by-step BLACK FRIDAY campaign plan
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BLACK FRIDAY campaign plan
REGULAR PRICE $497
REGULAR PRICE $497
your holiday creative agency (ai assistant)
your holiday creative agency (ai assistant)
REGULAR PRICE $497
REGULAR PRICE $497
product gift guide template
product gift guide template
REGULAR PRICE $297
REGULAR PRICE $297
Total Value $2,282
Total Value $2,282
Regular Price $497
Regular Price $497
TODAY'S PRICE
ONLY 297!
TODAY'S PRICE
ONLY $297!
Normally $497!
launch calendar & checklist
launch calendar & checklist
REGULAR PRICE $197
REGULAR PRICE $297
hero image & visual planning system
hero image & visual planning system
REGULAR PRICE $497
REGULAR PRICE $497
on-demand replays
on-demand replays
REGULAR PRICE $197
REGULAR PRICE $197
live Q&A + Hot Seats
live Q&A + Hot Seats
REGULAR PRICE $297
REGULAR PRICE $297
email & social content frameworks
email & social content frameworks
REGULAR PRICE $497
REGULAR PRICE $497
For Founders Who want to plan, prep, and schedule their black friday campaign, without the last Minute chaos
For Founders Who want to plan, prep, and schedule their black friday campaign, without the last Minute chaos
HOW IT WORKS
day 1-2
day 1-2
Your Campaign Plan
Your Campaign Plan
Define your Black Friday offer, goals, and promo using my proven framework. You'll start with clarity and focus, instead of overwhelm.
Define your Black Friday offer, goals, and promo using my proven framework. You'll start with clarity and focus, instead of overwhelm.
day 3-4
day 3-4
Your Messaging & Content
Your Messaging & Content
Learn what to say, when to say it, and to connect with your audience. Watch me create real campaign copy as you build your own.
Learn what to say, when to say it, and to connect with your audience. Watch me create real campaign copy as you build your own.
day 5-6
day 5-6
Your Visual Direction
Your Visual Direction
Plan your product photos and creative assets. I'll show you how to use existing images or capture new ones that fit your campaign.
Plan your product photos and creative assets. I'll show you how to use existing images or capture new ones that fit your campaign.
day 7-8
day 7-8
Build & Prep
Build & Prep
Pull everything together. Use your templates, visuals, and content plan to prepare your campaign assets so they're ready to launch.
Pull everything together. Use your templates, visuals, and content plan to prepare your campaign assets so they're ready to launch.
day 9-10
day 9-10
Launch & Review
Schedule & Finalize
Get your posts, emails, and ads scheduled, so you can go into Black Friday week calm, confident, and fully prepared.
Get your posts, emails, and ads scheduled, so you can go into Black Friday week calm, confident, and fully prepared.
day 9-10
bonus access
Your Holiday Creative Agency (AI Assistant)
Schedule & Finalize
Get personalized support from your built-in AI Creative partner to refine your copy, brainstorm visuals, and stay on track throught the 10 days.
Get your posts, emails, and ads scheduled, so you can go into Black Friday week calm, confident, and fully prepared.
what's inside
what's inside
Get an inside look at what we'll cover in the Black Friday Sales Sprint: Physical Product Edition. You'll learn the same creative planning system I use with real clients to build high-performing holiday campaigns. You'll plan your offer, refine your messaging, and create your visuals, while I show you exactly how the process looks in real time for a real brand.
On-Demand Replays
(Cause Life Happens)
Life happens, and schedules get messy, but that shouldn’t mean you miss out. Every training inside the Sprint is recorded and waiting for you when you’re ready. Whether you’re catching up late or revisiting a key lesson, you’ll never be behind. You can show up on your own time - and still get everything you came for.
Live Q&A
+ Hot Seats
Got questions, stuck points, or “does this sound right?” moments? Bring them to the table. You’ll get live feedback, clarity, and support that actually applies to your business. Can’t make it live? You can still submit your questions and get them answered in the replay. You’ll leave each session with direction, confidence, and your next step - no more spinning your wheels.
Your Step-by-Step Campaign Plan
Your Step-by-Step Campaign Plan
No more last minute chaos. You'll get a clear, step-by-step roadmap that shows exactly what to focus on, whether that's refining your offer, planning your visuals, or timing your launch. It's simple, supportive, and paced to help you build real momentum without burning out.
Hero Image & Visual Planning System
Hero Image & Visual Planning System
See how a campaign photo concept comes to life, from idea to finished hero image. You'll learn how to plan, style and capture new visuals, or repurpose the images you already have to fit your campaign. I'll show you both approaches step-by-step, so you can choose the path that works best for your time, skills, and resources.
Email & Social Content Frameworks
Email & Social Content Frameworks
You don't need to play another guessing game when it come to what to post or send. These templates guide you step-by-step through your sale messaging — what to say, when to say it, and how to build momentum. You'll watch me create a real campaign for a real client as you build your own in parallel.
Launch Calendar & Checklist
Launch Calendar & Checklist
No more wondering what to do next. You'll get a plug-and-play calendar that shows you exactly when to post, email, and launch each piece of your Black Friday Campaign. From pre-launch to Cyber-Monday, it's all mapped out, so you can move through your sale calmly and confidently.
Your Holiday Creative Agency (Your AI Assistant)
Product Gift Guide Template
Product Gift Guide Template
On-Demand Replays
(Cause Life Happens)
Live Q&A
+ Hot Seats
Learn how to build your own brand-aligned gift guide using the same process I'll use for our live brand example. You'll discover how to showcase your products, bundle them strategically, and highlight what makes them giftable, so your offers feel intentional, not improvised.
Normally $497!
Your Holiday Creative Agency (Your AI Assistant)
Think of this as your behind-the-scenes creative team. Your Holiday Creative Agency is a custom-built AI Assistant that helps you plan your campaign, write your emails, and create content that actually feels like you. It asks smart questions, then gives you brand-aligned ideas and copy you can use right away - no tech skills required.
sleigh black friday with ...
sleigh black friday with ...
A ready-to-use Black Friday campaign plan that helps you move from overwhelmed to organized, even if you're starting late
A ready-to-use Black Friday campaign plan that helps you move from overwhelmed to organized, even if you're starting late
Messaging & content templates that show you what to say, post, and email, so you can sell without slashing prices
Messaging & content templates that show you what to say, post, and email, so you can sell without slashing prices
Simple tools to prep your photos, graphics, and visuals ahead of time, and finally feel proud of how your brand shows up online
The clarity and confidence to launch strategically, protect your profit, and actually enjoy your busiest sales season.
ready to start?
Simple tools to prep your photos, graphics, and visuals ahead of time, and finally feel proud of how your brand shows up online
The clarity and confidence to launch strategically, protect your profit, and actually enjoy your busiest sales season.
Hi, there! I'm Natalie.
I'm a creative strategist who helps product-based business owners stop winging their marketing and start selling with confidence. After 20+ years behind the camera creating visuals for brands, I realized most small businesses don’t need more hustle, they need a strategy that actually works.
That’s why I created the Black Friday Sale Sprint - to give you the plan, tools, and support you need to run a profitable BFCM campaig, without the last-minute stress!
FAQs
you asked...
Q. Will this work for my type of product?
Q: Will this work for my type of product?
A. Yes. Whether you sell skincare, candles, jewelry, wellness products, or anything in between, the Sprint is built to work for any product-based business. The strategies and tools are flexible - you’ll learn how to shape your promo around what you sell and who you sell to, without forcing a one-size-fits-all approach.
A: Yes. Whether you sell skincare, candles, jewelry, wellness products, or anything in between, the Sprint is built to work for any product-based business. The strategies and tools are flexible - you’ll learn how to shape your promo around what you sell and who you sell to, without forcing a one-size-fits-all approach.
Q. I’m already behind - will this still help me?
Q: I’m already behind - will this still help me?
A: Yep. This Sprint is designed for people who are behind. It gives you a simple path to follow, even if you're getting a late start. You’ll know exactly what to focus on to make the most of the time you have.
A: Yep. This Sprint is designed for people who are behind. It gives you a simple path to follow, even if you're getting a late start. You’ll know exactly what to focus on to make the most of the time you have.
Q. Do I need to run a sale for every BFCM event?
Q: Do I need to run a sale for every BFCM event?
A. Not at all. You’ll choose what makes sense for your business. The Sprint helps you build one strong promo plan you can adapt for Black Friday, Small Business Saturday, and/or Cyber Monday - whatever works for your business and your life.
A: Not at all. You’ll choose what makes sense for your business. The Sprint helps you build one strong promo plan you can adapt for Black Friday, Small Business Saturday, and/or Cyber Monday - whatever works for your business and your life.
Q. Will this work if I’ve never run a sale before?
Q: Will this work if I’ve never run a sale before?
A. 100%. This is built to help you whether it’s your first promo or your fifteenth. You’ll get structure, examples, and support at every step - no guesswork required.
A: 100%. This is built to help you whether it’s your first promo or your fifteenth. You’ll get structure, examples, and support at every step - no guesswork required.
Q. What if I can’t make the live Q&A sessions?
Q: What if I can’t make the live Q&A sessions?
A. No problem. You can submit questions ahead of time, and you’ll get access to full replays with answers and feedback - even if you’re not there live.
A: No problem. You can submit questions ahead of time, and you’ll get access to full replays with answers and feedback - even if you’re not there live.
Q. Do I need a big email list or social following?
Q: Do I need a big email list or social following?
A. Nope. The Sprint will help you make the most of whatever audience you do have, and show you how to reach more people without relying on ads or big budgets.
A: Nope. The Sprint will help you make the most of whatever audience you do have, and show you how to reach more people without relying on ads or big budgets.
Q. Will this help me with photos and visuals too?
Q: Will this help me with photos and visuals too?
A: Yes. You'll learn how to plan and style your visuals for your sale using the Hero Image & Visual Planning System. I'll show you how to create new photos or repurpose existing ones, so your brand looks cohesive and ready for the season.
A: Yes. You'll learn how to plan and style your visuals for your sale using the Hero Image & Visual Planning System. I'll show you how to create new photos or repurpose existing ones, so your brand looks cohesive and ready for the season.
Q. How long will I have access to the materials?
Q: How long will I have access to the materials?
A. You’ll get unlimited access to all the recordings, tools, and resources for at least 12 months, so you can revisit everything when you’re planning future promos.
A: You’ll get unlimited access to all the recordings, tools, and resources for at least 12 months, so you can revisit everything when you’re planning future promos.
Q. What’s the investment, and how do I sign up?
Q: What’s the investment, and how do I sign up?
A. Doors are open now—but this $297 price might not be around for long. If you’re planning to join, don’t wait. This is your chance to run a BFCM campaign that actually makes you money and feels manageable.
A. Doors are open now—but this $297 price might not be around for long. If you’re planning to join, don’t wait. This is your chance to run a BFCM campaign that actually makes you money and feels manageable.
Q. Is this a one-time payment or a subscription?
Q: Is this a one-time payment or a subscription?
A. It’s a one-time payment. No subscriptions, no surprise upsells - just everything you need to run a strong Spring sale in one focused Sprint.
A: It’s a one-time payment. No subscriptions, no surprise upsells - just everything you need to run a strong Spring sale in one focused Sprint.
Q. What happens after I sign up?
Q: What happens after I sign up?
A. You’ll get a confirmation email right away so you know you’re in. Then, the first training will drop on November 10th. I’m building this Sprint in real time based on what you actually need, so you’re not just getting pre-made content, you’re helping shape the experience.
Q: I’m not a designer - will I be able to create my promo graphics in Canva?
Q: I’m not a designer - will I be able to create my promo graphics in Canva?
A: Yes! We’ll be working in Canva (the free version is perfect) to create your promo graphics. You’ll also get guidance on how to style your photos and plan your content so everything feels cohesive and on-brand, without needing design skills or fancy tools. If you can drag and drop, you’re good.
A: Yes! We’ll be working in Canva (the free version is perfect) to create your promo graphics. You’ll also get guidance on how to style your photos and plan your content so everything feels cohesive and on-brand, without needing design skills or fancy tools. If you can drag and drop, you’re good.
Yes. You’ll have access to live Q&A calls and hot seats where you can ask questions, get feedback, and receive personalized guidance for your business. Each session is recorded, so you’ll never miss out on insights or answers.
Yes. You’ll have access to live Q&A calls and hot seats where you can ask questions, get feedback, and receive personalized guidance for your business. Each session is recorded, so you’ll never miss out on insights or answers.
Q: Will there be support between the trainings?
Q: Will there be support between the trainings?
THE STRESS-FREE SALE PROMISE
If you show up and follow the steps inside the Sprint, and your Black Friday campaign still feels scattered, rushed, or unclear, you deserve your money back.
This campaign is designed to make planning your sale simple, not stressful. So if by the end, you don't have a campaign mapped out and ready to go, I'll refund your purchase — not quesitons asked.
Just reply to one of my emails and I"ll make it right.
don't wait
BFCM is packed with chances to connect with customers and boost sales - you just need a plan that helps you show up.
You don’t need a promo for every holiday. You need one smart strategy you can actually follow through on.
The Black Friday Sale Sprint gives you structure, support, and momentum, so your next promo feels intentional, not last-minute.
Doors Close Soon!